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Boost your existing campaigns with powerful content-writing services that seamlessly fit into your digital marketing strategies.

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The Power of the Digital Marketing Industry

Digital marketing has taken centre stage in advertising than to technological advancements and the increasing digitalisation of our world.

As more and more of us use the internet to buy products or services, the need for digital marketing strategies is at an all-time high. Encompassing search engine optimisation (SEO), search engine marketing (SEM), email marketing, and more, the digital marketing industry is set to expand rapidly over the coming years.

A digital marketing strategy leverages online platforms and technologies combined with data-driven insights to reach and engage target audiences and increase a brand’s visibility. With increasing competition in online markets, now more than ever, online retailers need digital marketing experts to boost sales and increase revenue.

Since the digital marketing sector is highly dynamic and competitive, any team, whether in-house or an agency, needs to produce quality content that not only appeals to search engines but online users. That’s where content marketing services come into play.

Since digital marketing campaigns require a combination of creativity, strategic thinking, technical expertise, and a deep understanding of target audiences, creating quality content can take too much time.

Digital marketers can create compelling and impactful digital marketing campaigns by partnering with content writing services, as they can focus on strategy while the writer produces effective content writing. This allows them to perform keyword research, strategise landing pages, and find potential customers while content writing services focus on the written word.

Whether you’re an in-house team or an agency, hiring content writing services to produce the content that fuels your campaigns, whether that’s SEO content, social media posts, or press releases, is a surefire way to improve your overall results. 

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The global digital industry was estimated at $350 billion in 2020 and is set to reach $786.2 billion by 2026.
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Businesses that focus on nurturing leads with inbound marketing strategies make 50% more sales.
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75% of marketers increased their company’s credibility and trust with its customers with digital marketing strategies and tactics.
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Brands and businesses with a website blog have 55% more traffic rate than those that don’t.
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72% of online marketers identify content creation as their most effective SEO tactic.

Why Choose Us?.

When it comes to any digital marketing strategy for businesses, blog articles are often the centre point around which effective campaigns are built. Bough Digital brings experience and authority to content creation, collaborating with digital marketers to produce high-value content to boost strategies. Our team of expert content writers will bring versatility and engagement to your articles, increasing your presence online and expanding your reach of potential customers.

Personalised Approach

We recognise that all businesses are different, with specific goals and requirements for their digital marketing strategies. That is why we tailor our approach specifically to your business, whether you're an in-house marketing team or an agency, to enable you to achieve optimal results through your digital marketing efforts.

From SME To Multinational

Our strategies are tried and tested across businesses of all sizes - whether you’re a new startup, an established SME, or a multinational brand, Bough Digital can provide a content marketing service that meets your needs and fits your digital marketing strategy.

Marketing Integration

We understand that most businesses have an established content marketing strategy in place. That is why our goal is always to use our content marketing services to enhance your existing digital marketing strategies rather than starting from scratch.

Part of Your Team

We work closely with your business to seamlessly integrate into your culture, organisation, and mission. Hire Bough Digital and we don’t just deliver bespoke marketing solutions - we become a dedicated part of your content marketing team.

Expertise And Experience

With over 20 years of experience within our content writing management team and a history of working with some of the world’s largest companies, we have the expertise you need to maximise the potential of your content marketing campaigns.

Exceptional Value

As a boutique agency, we don’t have the large overheads that our bigger competitors face - which means we can pass the savings on to you, ensuring you only pay for the work we deliver and no unnecessary extra costs.

Our Approach.

To aid digital marketers with their strategies, our content writing professionals create content that attracts, educates, and converts a target audience.

At Bough Digital, we’re experts at in-depth research and boosting your pre-existing strategies with powerful content writing. We allow you to focus on pleasing search engines with keyword research while we craft content that appeals to people.

All of Bough Digital’s content creation is well-researched, so we can provide engaging, accurate, and informative content incorporating keyword research and a salient SEO strategy.

Whether your digital marketing strategy needs social media posts, high-value SEO content writing, or top-of-funnel website content, our professional content writers are on hand to provide compelling content that converts.

Regardless of your digital marketing business goals, Bough Digital can help you reach the right people through a combination of SEO content and well-written, informative copy.

Collaborative Campaigns

Offering our content marketing expertise to collaborate on digital marketing campaigns to help you reach your business goals.

Content Ideas

Producing high-value content ideas for the purposes of thought leadership, brand building, and establishing expertise.

Well-written Content

Crafting well-written expert content that fits the overall digital marketing campaign, such as SEO content writing, press releases, or website content.

Performance Analysis

Continuously analysing the performance of content through analytics such as organic traffic and placement in search engines.

Frequently Asked Question .

1. How Do Digital Marketers and Content Writers Work Together?

Digital marketers and content writers collaborate throughout the entire content lifecycle, from strategy and ideation to creation, optimisation, promotion, and analysis. 

 

Content writers work closely with digital marketers to brainstorm content ideas that align with the branding and marketing objectives. Whereas digital marketers provide insights into trending topics, customer pain points, and industry trends to guide the content creation process.

 

By partnering with content writers, your digital marketing efforts will meet your marketing goals, resonate with your target audience, and drive the best outcomes for your business - whether you’re a marketing agency or an in-house team.

2. Can a Content Marketing Agency Boost My Digital Marketing Campaign?

As a content marketing agency, Bough Digital can work with you to develop a comprehensive content strategy that aligns with your overall digital marketing objectives. We help identify target audience personas, define key messaging, and determine the types of content that will resonate with your audience.

 

By partnering with Bough Digital, you can tap into our expertise, resources, and creative capabilities to enhance your digital marketing efforts. We can also help you develop and execute a content strategy that aligns with your brand, engages your target audience, and drives results for your business, whether you have an in-house marketing team or you’re a digital marketing agency. 

3. Can Content Marketers Create SEO Content on My Behalf?

Our expert team of content writers can create SEO content on your behalf as a digital marketer. We specialise in creating high-quality, search engine optimised content that aligns with your digital marketing goals. 

 

By working with Bough Digital, you can leverage our expertise in content creation, SEO best practices, and target audience engagement to enhance your digital marketing campaign.

 

As content marketers, we can create content that not only ranks well in search engines but also engages your target audience, drives traffic to your website, and ultimately contributes to the overall success of your campaigns, giving you time to focus on strategy. 

4. How Can Great Web Content Improve Organic Traffic in a Digital Marketing Strategy?

Great web content is crucial in improving organic traffic as part of a digital marketing strategy

 

By regularly producing content in a variety of formats, such as social media posts, articles, and case studies that are optimised for search engines, target relevant keywords, and provide value to your target audience, you can significantly improve organic traffic. 

 

Effective content also helps increase your website's visibility in search results, attracts inbound links, encourages social sharing, enhances user experience, and may even secure featured snippets or rich results. These factors all contribute to a successful digital marketing strategy.

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