Can Paid Links Harm my Ranking?

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May 31, 2019
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May 31, 2019

Can Paid Links Harm my Ranking?

Yes, paid links can have a devastating effect on your search rankings, especially if you have been buying links in ‘bad neighbourhoods.’

If your site has a number of paid backlinks and you haven’t already been penalized, then you should request their removal or have them ‘nofollowed,’ as a Google warning and penalty is likely to be just around the corner.

Remember that paid links refer to links on websites and aren’t associated with PPC, which is still a digital marketing method you should use if it fits your strategy.

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