Do Ecommerce Sites Get Penalised for Duplicate Content on Product Pages?

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Do Ecommerce Sites Get Penalised for Duplicate Content on Product Pages?

Ecommerce sites will often have duplicate content on product pages, such as returns information or information related to how a product is made or produced, and the materials involved.

As all of this information provides value to the shopper, Google would not penalise an ecommerce site for having duplicated content of this type, so long as it hadn’t been deliberately optimised to rank for high traffic keywords.

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