How do Backlinks Affect my Rankings?

How do Backlinks Affect my Rankings?
June 15, 2019
What is the Best Way to Determine my Online Marketing Budget?
June 15, 2019

How do Backlinks Affect my Rankings?

It depends on what type of backlink it is.

If the backlink is from a high authority website and is relevant to your own, then they can make a massive positive difference and really increase your search engine exposure.

In contrast, if the backlink is from low quality website, or from a spam blog comment, for example, then your website could fall down the rankings, be subject to a Google penalty, or even be removed from Google’s index completely. Thankfully, if you do have a spammer building lots of low quality links, or you’ve built them yourself in the past, you should have the opportunity to deal with them before Google takes action.

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