Long-tail keywords are a type of keyword phrase that is entered into a search engine and normally the search query consists of over three keywords (but sometimes over five). The idea of long-tail keywords Is to target users who are looking for a very specific query, and you can target their needs much more closely. For example, “seo accountancy form in Long Eaton, Nottingham” can be classified as a long-tail keyword phrase as the searcher is looking for very specific information.