What are the Best Ways to Optimise my Site?

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What are the Best Ways to Optimise my Site?

The best way to optimise your website is to be invested in an integrated digital marketing strategy that incorporates SEO, social media, content marketing, and perhaps some PPC, too.

By carrying out one of these tactics individually, you will see a difference in the performance of your website, but for true optimisation, you should be doing them altogether.

Optimisation starts when building your website with the design and coding used to put your site together, before moving onto static commercial pages that will rarely or never change. This gives you the foundation of SEO, but from then on you need to be performing the on-going elements of digital marketing through constantly reviewing your targeted keywords as well as producing content and maintaining a social media presence.

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