SEO Marketing Content Strategy.
Tailored SEO content marketing strategies designed to maximise the potential of your business through engaging, informative content and first-class SEO strategies.
Why Choose Us?.
Bough Digital presents the best of both worlds. Initially specialising in SEO campaigns for some of the largest companies in the world, we have since evolved and expanded to include SEO content marketing as our primary focus. Our team of expert content writers is ready to produce exactly what your business requires to increase revenue and lead generation.
Personalised Approach
We recognise that businesses are all different, with specific goals and requirements. That is why we tailor our approach specifically to your business, enabling us to achieve optimal results in terms of creating content for your content marketing strategy.
From SME To Multinational
Our strategies are tried and tested across businesses of all sizes - whether you’re a new startup, an established SME, or a multinational brand, Bough Digital can provide a content marketing service that meets your needs.
Marketing Integration
We recognise that most local businesses already have established local SEO strategies and local links in place. That is why our goal is always to enhance what you already have rather than start from scratch.
In-House Resource
We work closely with your business to seamlessly integrate into your culture, organization, and mission. Hire Bough Digital and we don’t just deliver bespoke marketing solutions - we become a dedicated part of your team.
Expertise And Experience
With over 20 years of experience within our management team and a history of working with some of the world’s largest companies, we have the expertise you need to drive results across any industry.
Exceptional Value
As a boutique agency, we don’t have the large overheads that our bigger competitors face - which means we can pass the savings on to you, ensuring you only pay for the work we deliver and no unnecessary extra costs.
Our Approach.
Focused, high-quality content that will improve your search engine rankings
When it comes to devising a high-performing SEO content strategy, you need to ensure that both your SEO and content components are fully optimised. One without the other will not yield the levels of success you are aspiring to achieve. With Bough Digital, we rely on first-class SEO tools and our expert content writers to provide a well-rounded, holistic service that will drive traffic to your website.
Keyword Research
Dynamic matching of keywords and phrases to target search engine algorithms
Website Optimisation
Improve search engine results with SEO-optimised content.
High-Quality Content
Relevant, engaging content that will provide added value to customers.
Data-Driven Analytics and Outcomes
Make informed marketing decisions based on intuitive data.
Our Process .
Discuss your SEO strategy, content goals, and challenges.
Report back with detailed analytics to support your content strategies going forwards.
Create an action plan for your tailored SEO content marketing strategy.
Conduct keyword research to generate a highly-optimised set of keywords and phrases.
Create content informed by keywords and your own business goals and objectives.
Keyword Research
- Devise a list of relevant keywords and phrases using SEO tools such as SEMRUSH
- Conduct focused market research to identify potential high-value trends via search engines and increase search volume
- A full appraisal of your home and landing pages on your website for maximum content impact
Website Optimisation
- Drive SEO success by ensuring meta descriptions and content formats are SEO-optimised
- Evaluate the effectiveness of internal links, user interface, and both on- and off-page SEO
- Complete optimisation of your website for seamless mobile search integration and functionality
High-Quality Content
- Create relevant content that will drive both paid and organic traffic to your website
- Develop engaging content that will retain both new and potential customers
- Build a focused content marketing strategy by creating content tailored for your social media platforms
Data-Driven Analytics and Outcomes
- Gauge the improvement of your search engine rankings by using Google Search Console
- Track both organic and paid traffic to your website through data-led content reporting
- Adapt your content strategy with actionable insights and informed strategic decisions
Frequently Asked Question .
Content marketing is a type of digital marketing strategy that relies on targeted and consistent content creation to engage target audiences. This content should create added value for existing customers who interact with your online business. When implemented successfully, it will help attract new customers and increase your overall online presence.
A keyword's main purpose is to inform search engines of what is contained within a web page or piece of content. A search engine will then use this information to help determine where a website will place on a search engine ranking list. Whenever a search engine user types something, the query will match with websites that make optimal use of the word or phrase across their web pages.
A business will start by pinpointing closely related keywords that will easily inform what the business offers. Businesses will use software such as Google Analytics and Trends to identify search intent which can be factored into the strategy. These keywords will then be utilised to develop content and meta descriptions to give a high SEO ranking.
A strong SEO content strategy will result in increased search engine results, a lower cost-per-click on inbound links, an increased number of website visitors, and a higher level of trust within a business's existing customer base. Over an extended period of time, it will ultimately lead to increased revenue and higher domain authority.
Resources .
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