Editorial Calendars.

Use our market-leading content marketing services to design tailored content calendars that will enable maximum efficiency for your content scheduling.

Editorial Calendars

Use our market-leading content marketing services to design tailored content calendars that will enable maximum efficiency for your content scheduling.

Content Strategy

Tailored SEO content marketing strategies designed to maximise the potential of your business through engaging, informative content and first-class SEO strategies.

Product Descriptions

At Bough Digital, our team of expert writers will create informative, engaging product descriptions designed to maximise potential revenue for your business.

Content Ideation

We will work closely with you to develop content ideas that will impress your target audience, improve your domain authority and increase search rankings.

Copy Writing

Use our tailored copywriting services to craft targeted copy for your website that will improve brand awareness and lead generation and maximise audience reach potential.

Blog Posts

Create targeted, focused blog post content to provide added value to your existing customer base and rise up the SEO rankings.

Buying Guides

We will work together with your business to learn about your products and services and keep your customers informed and engaged.

Article Writing

At Bough Digital, our team of expert writers will deliver first-class, optimised articles that will drive traffic to your website.and increase brand awareness.

Pillar Posts

Give your website a huge boost in authority with in-depth, value-driven pillar post content designed to build brand awareness and drive traffic.

Email Campaigns

Work with our team of experienced content marketers and writers to create tailored, optimised email campaigns designed to maximise lead generation and engagement.

Landing Pages

Design and deliver great landing pages that will maximise the impact on potential customers. Create landing pages that will drive traffic and lead generation to your website.

Social Media Content

Our experienced content marketers and writers will generate high-quality content optimised for social media that will maximise engagement and drive traffic to your website.

EBooks

Let our team of creative, experienced content writers deliver the perfect eBook that will boost brand awareness and drive revenue to your business.

Skyscrapers

Our teams will devise, develop, and create long-form skyscraper content with fully optimised link-building strategies to satisfy SEO performance.

Podcast Writing

Let our team of creative content writers develop powerful, engaging podcast scripts that will keep your listeners informed and entertained.

Why Choose Us?.

Since our founding in 2010, we have delivered content creation and editorial management strategies for some of the world’s leading companies. With over 20 years of experience, our content marketing team will work collaboratively with you to devise content calendars designed to deliver consistent blog content optimised for increased lead generation and high search engine ranking page (SERP) performance.

Personalised Approach

We recognise that all businesses are different, with specific goals and requirements. That is why we tailor our approach specifically to your business, enabling us to achieve optimal results through your digital marketing efforts.

From SME To Multinational

Our strategies are tried and tested across businesses of all sizes - whether you’re a new startup, an established SME, or a multinational brand, Bough Digital can provide a content marketing service that meets your needs.

Marketing Integration

We understand that most businesses have an established content marketing strategy in place. That is why our goal is always to use our content marketing services to enhance what you already have rather than start from scratch.

Part Of Your Team

We work closely with your business to seamlessly integrate into your culture, organization, and mission. Hire Bough Digital and we don’t just deliver bespoke marketing solutions - we become a dedicated part of your team.

Expertise And Experience

With over 20 years of experience within our management team and a history of working with some of the world’s largest companies, we have the expertise you need to maximise the potential of your content marketing efforts.

Exceptional Value

As a boutique agency, we don’t have the large overheads that our bigger competitors face - which means we can pass the savings on to you, ensuring you only pay for the work we deliver and no unnecessary extra costs.

Our Approach.

Consistent, relevant content delivered via an optimised publishing schedule designed to maximise its impact on your audience

When it comes to content creation, we understand the value of consistency. We work closely with our clients to help turn their content ideas into key elements of their overall content and social media strategy. By using our content calendar tools, you will see the immediate impact that a robust content schedule has on audience engagement and loyalty. Our holistic approach to creating content will ensure that your posts are not only geared to impact your audience during optimal time periods but will also deliver high SEO performance.

Our Clients.

Indeed
eBay
eBay Australia
Test Gorilla
Cyberlink
Open Paddock

Our Process .

Discuss your SEO content goals, timelines, and challenges.

Report back with detailed analytics to support your content strategies going forwards.

Create a robust content calendar for your tailored articles.

Conduct keyword research to rank highly across all search engines.

Create compelling content informed by keywords and your own business goals and objectives.

Established Content Objectives

Optimised Editorial Calendar Creation

High-Quality Content

Data-Driven Analytics and Outcomes

Frequently Asked Question .

1. What is an Editorial Calendar?

An editorial calendar is a document used by businesses to help maintain consistency when publishing content. It is often a key tool used to set out a company's overall content strategy and timelines. It can also be an effective project management tool to help your team members stay organised by knowing exactly what they need to do and when they need to do it.

2. How does an editorial calendar differ from a content calendar?

The two terms are often used interchangeably. However, whereas an editorial calendar is often more geared toward detailing aspects of the overall content marketing strategy, a content calendar is used to organise immediate content commitments. A content calendar will help keep track of the content creation process and will highlight the important dates and expected schedules of when content is expected to go live.

Firstly, you should devise a list of broad types of content that you wish for your social media posts to cover. These can include things such as blog posts, tips, and announcements. You should also create a bank of topics that you wish to cover over the coming weeks and months. You should also research your target audience to determine when they are most likely to be online and factor this into your posting schedule. Finally, you should look to utilise marketing automation to ensure you never leave your audience without fresh content.

4. Why is an editorial calendar important?

An editorial calendar helps a business to visualise the big picture of what they want to achieve with their content and marketing. It provides a structure and purpose to the content creation process and can be beneficial for your entire marketing team. It is also ideal to highlight short, medium, and long-term objectives as well as how those objectives are intended to be measured and achieved.

Resources .

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Editorial Calendars.