Content Marketing - Landing Pages.
Design and deliver great landing pages that will maximise the impact on potential customers. Create landing pages that will drive traffic and lead generation to your website.
Why Choose Us?.
With over twenty years of experience in creating content and devising winning content creation strategies for some of the world’s leading companies, we have the necessary tools and expertise to create powerful landing pages for your business. Every landing page we design will be expertly crafted using optimal SEO techniques, persuasive copy, and a clear call to action for both existing and potential customers.
Personalised Approach
We recognise that all businesses are different, with specific goals and requirements. That is why we tailor our approach specifically to your business, enabling us to achieve optimal results through your digital marketing efforts.
From SME To Multinational
Our strategies are tried and tested across businesses of all sizes - whether you’re a new startup, an established SME, or a multinational brand, Bough Digital can provide a content marketing service that meets your needs.
Marketing Integration
We understand that most businesses have an established content marketing strategy in place. That is why our goal is always to use our content marketing services to enhance what you already have rather than start from scratch.
Part Of Your Team
We work closely with your business to seamlessly integrate into your culture, organization, and mission. Hire Bough Digital and we don’t just deliver bespoke marketing solutions - we become a dedicated part of your team.
Expertise And Experience
With over 20 years of experience within our management team and a history of working with some of the world’s largest companies, we have the expertise you need to maximise the potential of your content marketing efforts.
Exceptional Value
As a boutique agency, we don’t have the large overheads that our bigger competitors face - which means we can pass the savings on to you, ensuring you only pay for the work we deliver and no unnecessary extra costs.
Our Approach.
Informative, action-driven landing pages designed to retain customer engagement, improve conversion rates, and increase revenue generation.
When it comes to creating landing pages, we know time is of the essence and that potential customers will not convert into sales unless they are instantly intrigued. Our mission is to get to the heart of what you are selling and the specific customer pain points you are trying to solve. Our expert writers will emulate your business’s tone and voice and turn each briefing into a high-converting landing page, delivering exactly what your business requires.
In-Depth, Collaborative Briefings
Develop actionable landing pages in collaboration with our experienced content marketers
A Holistic Marketing Strategy
Create successful landing pages to fit seamlessly into your overall content marketing strategy
Data-Driven Analytics And Outcomes
Make informed marketing decisions based on intuitive data
High-Quality Content
Insightful, actionable landing pages that will provide added value to customers
Our Process .
Discuss your landing page design goals, timelines, and challenges.
Report back with detailed analytics to support your content strategies going forwards.
Create an action plan for your dedicated landing pages.
Conduct keyword research to rank highly across all search engines.
Create compelling content informed by keywords and your own business goals and objectives.
In-Depth, Collaborative Briefings
- Devise detailed content briefings that stipulate exactly what you need for your landing pages
- Identify how each landing page will funnel visitors to your website
- Use our briefing templates or allow us to work with your own original designs
A Holistic Marketing Strategy
- Identify how each dedicated landing page will combine with your email marketing campaigns
- Pinpoint key social media tactics to guide traffic to your landing pages
- Devise focused, targeted calls to action to drive conversions through your marketing funnel
High-Quality Content
- Deliver insightful content that will build trust with your audience and increase lead generation
- Create engaging, landing page designs that will retain both potential and existing customers
- Build a focused content creation strategy by creating landing pages leading from social media marketing platforms
Data-Driven Analytics and Outcomes
- Gauge the improvement of your search engine rankings by using Google Analytics
- Track both organic and paid traffic to your website via your navigation links
- Adapt your content strategy with actionable insights and informed strategic decisions
Frequently Asked Question .
Landing pages are standalone web pages specifically designed to entice potential customers to make a purchase. They are usually found via a business's content marketing efforts on their social media platforms or company website. Landing pages will often fulfill some form of promise or benefit to a customer who has registered an interest in a product or service through external means.
The most successful landing page examples will usually be concise, with the singular objective of converting a visitor into a paying customer. Strong landing pages will make it clear what the product or service is and how a customer will gain value from purchasing it. Most landing pages will confirm the offer suggested via the initial click-through link, and all will contain a simple, easy-to-access call to action (CTA).
Landing pages often act as an intermediary stage between social media content and product pages on a website. While high levels of website traffic are great for the overall engagement that a business is looking for, it doesn't necessarily translate into high levels of revenue. Home pages provide an overall welcome to the business but they aren't just focused on converting leads, which is the ultimate objective of landing pages.
The predominant types of landing pages are lead-generation and click-through landing pages. Lead generation pages are generally used to entice customers with offers or special deals in exchange for some form of engagement, usually in the form of data capture forms. Click-through landing pages act as a middleman to direct customers to exactly where they need to go on a company website in order to complete a purchase. There are also pages known as squeeze landing pages and splash landing pages.
Resources .
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