GEO / AI SEO

Want to improve your AI visibility? Our GEO specialists design the citations and structure necessary to build brand authority and ensure your pages are recommended in ChatGPT, Google’s AI Overview, and other LLMs.

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AI Visibility Overview
GEO EXPLAINED

What is GEO / AI SEO?

GEO (generative engine optimisation) is how you earn visibility in AI-generated answers, instead of traditional blue-link search results.

SEO aims for search page rankings, while GEO looks for citations. It means structuring content and data so AI systems trust and recommend your business.

Visibility Across Platforms
Citations Growth
AI Visibility Score
POWERED BY BOUGHIQ

Meet BoughIQ, The System Monitoring Your Visibility Across Every AI Platform.

BoughIQ monitors your citations, brand mentions, and visibility score across ChatGPT, Gemini, Perplexity, and Google AI Overviews, with continuous updates.

Inputs

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Search Performance DataSearch Performance Data

Rankings, impressions, clicks & queries

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LLM/ AI Visibility Probes

Visibility across major LLMs and AI assistents

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Competitor Benchmarks

Share of voice, content gaps, and authority signals

BoughIQ

processing engine

Gallery Icon Gemini - GEO
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Gallery Icon AI Analysis

Outputs

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Search Performance Data

Rankings, impressions, clicks & queries

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LLM/ AI Visibility Probes

Visibility across major LLMs and AI assistents

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Competitor Benchmarks

Share of voice, content gaps, and authority signals

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Visibility Trend

Last 6 weeks

Overall Visibility

80%

+ 11pp
100% 75% 50% 25%
0
Apr 20 Apr 27 May 4 May 11 May 18 May 25
See How It Works
HOW WE APPROACH GEO ENGAGEMENT

One Process. Measurable AI Visibility.

We use the same successful process that delivers our SEO results, adapted for how AI answer engines work.

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Pinpoint

Identify visibility gaps across ChatGPT, Gemini, Perplexity, and other LLMs.

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Strategy

Prioritise the citations and schema fixes with the biggest impact on your visibility.

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Build

Structure your content, entities, and schema for AI systems.

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Publish

Launch citation-ready content to earn AI trust and recommendations.

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Promote

Build brand mentions and citations across authoritative sources.

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Measure

Track your visibility score and citation growth monthly.

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CORE SERVICES

Discover our GEO / AI SEO Expertise

Every service we offer ensures your brand is visible to, named in, and trusted by AI algorithms.

GEO AI Dashboard

Frequently Asked Questions.

What is GEO (generative engine optimisation)?

GEO is the practice of optimising your online presence so AI tools like ChatGPT, Gemini, and Perplexity cite and recommend your brand in their generated answers. It focuses on structured data, topical authority, and citation-worthy content, not the keyword rankings traditional SEO looks for.

How is GEO different from traditional SEO?

SEO optimises for search engine rankings, while GEO optimises for citations inside AI-generated answers, where there’s no page to rank and no guaranteed click. However, the two overlap heavily, as technical foundations and quality content matter to both. GEO also focuses on schema and answer-ready structure.

Which AI platforms do you optimise for?

We optimise for the platforms your customers actually use to search: ChatGPT, Google’s AI Overviews, Gemini, Perplexity, and Microsoft Copilot. BoughIQ tracks your visibility across each one, so we can show you exactly where your brand is being cited and where there are further optimisation opportunities.

Can you guarantee AI citations or mentions?

AI models generate answers dynamically, meaning no agency can guarantee a specific citation or mention any more than they could guarantee a first-page Google ranking. What we deliver is a structured, evidence-based strategy that measurably improves your visibility score and citation frequency over time.

How long does it take to see AI visibility results?

Most clients see initial movement in their AI visibility score within 60 to 90 days, with citation growth building steadily from there. Because GEO is still new, ranking and citation behaviour can shift as AI platforms update their models, which is why we track and adjust monthly.

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Want to Build Authority in AI Search?

Our senior strategists review your AI visibility at no cost, with no obligation.