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Get a Quote Today!What are “Supplemental” Results?
Supplemental results are web pages featured in search results that come after the main rankings. Supplemental content allows the search engines to feature as much content as possible, but means that they can still focus on providing browsers with the most relevant, high quality results first.
Unless you’ve been using doorway pages or have lots of duplicate content on your site that you haven’t highlighted using rel=canonical, it is unlikely that your pages will be placed in the supplemental index. However, as the search engines continue to refine their algorithms further, low quality, low value content is also likely to begin finding itself in supplemental results.