When it comes to learning about the SEO and digital marketing spectrum, there are so many ways to do it!
You can follow SEO blogs, read books about marketing and even attend seminars around the globe. Understanding more about SEO will help you make the most of it, whether you are a small business looking to improve your marketing strategies or a young entrepreneur starting out in the industry.
Taking advantage of these different channels is an important tool in improving your SEO knowledge.
One of the best ways to stay on top of SEO is by following SEO experts on social media. You can learn about the latest trends and see what the experts are doing in real time, as well as participate in the conversations and engage more closely with the industry.
If you want to learn from the best, then check out these 10 SEO experts on Twitter – listed here in no particular order and chosen by the team here at Bough Digital.
Kristopher B. Jones @krisjonescom
Kristopher B. Jones is definitely one of the biggest industry experts and worth a follow.
His book Search-Engine Optimization: Your Visual Blueprint to Effective Internet Marketing is considered one of the essential books in the field should be on your reading list if you’re just starting out.
Jones spends a lot of his time touring around the world speaking about the best ways to market your business and you can follow him on Twitter to see what his opinions and tips are.
Bruce Clay @BruceClayInc
Bruce Clay has been talking about the importance of Internet marketing since 1996.
That’s when he started his company, Bruce Clay Inc., highlighting the benefits of internet marketing and selling his services. Clay has been at the forefront ever since and you can definitely learn a lot about the latest SEO practices and news by following his Twitter feed.
Cynthia Johnson @CynthiaLive
Cynthia Johnson is the director of social media at Ranklab, and she highlights all the latest trends around social media use and how these influence a wider search strategy. Not your typical SEO expert, but one you definitely ought to follow!
If you want to improve your social media use, then her Twitter feed will prove to be beneficial.
She also tweets about the funnier side of SEO to ensure you can have an occasional laugh on your lunch breaks (or procrastination time)!
Vanessa Fox @vanessafox
While we’re all talking about user experience and forgetting about ‘optimising for search engines,’ it remains true that understanding Google is a central part of any SEO strategy.
If you want to get tips from someone who used to work with Google, then Vanessa Fox is the person to follow.
She was part of the Webmaster Central program during her time at the company and she has great inside knowledge on how pages were, and still are, indexed by Google. You’ll definitely get a great amount of tips and links to further readings to improve your understanding of search engines by following her.
She also tweets about life in general from this account, and is a fun all round follow.
Matt Cutts @mattcutts
Another great ‘Googler’ to follow is Matt Cutts.
He still works at Google (although he is on a leave at the moment) as the head of the Webspam team, and before taking leave his popular Q&A videos were widely taken as gospel when it comes to SEO.
With over 388k followers on Twitter, Cutts is one of the most respected SEO experts in the industry. His tweets and links will provide you with of plenty of insight about the industry. Cutts’ feed isn’t just about SEO either and you’ll learn about other current events in the field of technology by following him.
Danny Sullivan @dannysullivan
Danny Sullivan is the founding editor of Marketing Land as well as Search Engine Land and is hugely respected by everyone in the digital marketing industry.
If you are looking for an all-around great SEO person to follow, then Sullivan is definitely your guy. He tweets about online marketing in general, together with informative social media tips.
Aleyda Solis @aleyda
You should definitely add Aleyda Solis to your Twitter feed! She has worked for numerous multi-national companies in the US, Latin America and Europe and so she has in-depth knowledge on how to get your SEO strategy aligned with your international goals. She is a popular speaker at SEO conferences and you can learn a lot about SEO through her feed.
As an additional bonus, you can even brush up your Spanish skills, as she sometimes tweets in Spanish!
Cindy Krum @Suzzicks
A good SEO strategy requires a broad approach and one of the rising aspects of SEO is mobile marketing.
If you want to be on top of the latest developments in the mobile SEO field, then you should follow Cindy Krum. She is the founder of Mobile Moxie and she knows a lot about the essentials of mobile marketing.
Her tweets provide a fresh and quirky look into the power of mobile marketing.
Marcus Tober @marcustober
Marcus Tober is the creator of the SearchMetrics software, which has been influential in shaping the industry to its current form.
He has plenty of technical knowledge when it comes to SEO, he knows all about the latest trends, and tricks search engines use. His Twitter feed will provide you with a great insight into the industry and the best strategies to use.
Heather Lloyd-Martin @heatherlloyd
For anyone who wants to understand the best practice of SEO copywriting, Heather Lloyd-Martin is the one to follow on Twitter.
She is the founder of the first SEO Copywriting Certification program, which to this day remains an industry leader in teaching you the best practices of SEO writing. Her Twitter feed is full of great writing tips and SEO advice.
Picking just 10 great SEO experts on Twitter isn’t an easy task and there are plenty of great people to follow. But the above people all have their own unique areas of expertise and personal styles to talk about SEO, which guarantees you’ll have fun following them while also learning more about SEO.
Whether you are a small business owner or passionate marketer, the above SEO experts are definitely worth a follow!